i had a birthday party at mcdonald’s when i was really young, i remember being very excited, but i can’t remember why. maybe it was the cake covered in sugary versions of grimace and the hamburgler. or perhaps it was simply because it was my birthday. josephdenne: Fast-food logos burned into pleasure center of children’s brains A study has found that fast-food logos are branded into the minds of children at an early age, perhaps fueling the West’s obesity epidemic. The study showed children 60 logos from popular food brands and 60 logos from popular non-food brands. Researchers found that, when shown images of fast-food brands, the parts of kids’ brains linked with pleasure and appetite lit up. This is concerning because marketers tap into those portions of the brain long before children develop self-control, and most foods marketed to kids are high in calories, sugar, sodium, and fat.

i had a birthday party at mcdonald’s when i was really young, i remember being very excited, but i can’t remember why. maybe it was the cake covered in sugary versions of grimace and the hamburgler.

or perhaps it was simply because it was my birthday.

josephdenne:

Fast-food logos burned into pleasure center of children’s brains

A study has found that fast-food logos are branded into the minds of children at an early age, perhaps fueling the West’s obesity epidemic. The study showed children 60 logos from popular food brands and 60 logos from popular non-food brands. Researchers found that, when shown images of fast-food brands, the parts of kids’ brains linked with pleasure and appetite lit up. This is concerning because marketers tap into those portions of the brain long before children develop self-control, and most foods marketed to kids are high in calories, sugar, sodium, and fat.

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  6. druelikesthings reblogged this from scinerds and added:
    What the FUCK are those things, the Michelin Man’s kids?
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  11. broke9207 reblogged this from discoverynews and added:
    Fast-food logos burned into pleasure center of children’s brains A study has found that fast-food logos are branded into...
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  13. gremlingirl reblogged this from charliesdragon and added:
    I don’t necessarily agree with the ethics, but shit like this the stuff I find fascinating and its why I’m studying...
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  16. charliesdragon reblogged this from angelo-saxon and added:
    Pavlov’s dogs. That’s all I have to say.
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  18. angelo-saxon reblogged this from josephdenne and added:
    That’s very interesting. It brings...fast-food, really. Very effective marketing tool,...
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    It looks like a fat suit. PLEASE TELL ME THAT’S A FAT SUIT
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